Jack Marshall

No sign of peak subscription: Consumers continue to grow their subscription portfolios

By Jack Marshall • October 31, 2023

Consumers say they would buy more subscriptions if canceling was easier

By Jack Marshall • October 25, 2023

Four subscription themes are top of mind for publishers in Q4

By Jack Marshall • October 18, 2023

‘Normalized’ churn provides a better understanding of renewal behavior

By Jack Marshall • October 16, 2023

U.S. publisher brands with the most digital subscribers

By Jack Marshall • October 12, 2023

Apple connects its Podcasts app to publisher subscriptions

By Jack Marshall • September 28, 2023

Misleading subscription practices risk undermining publishers’ editorial credibility

By Jack Marshall • September 27, 2023

Amazon execs intentionally deceived Prime subscribers, FTC says

By Jack Marshall • September 21, 2023

CNN mulls new digital subscription products

By Jack Marshall • September 20, 2023

Passive renewals could boost subscription revenue by 200%

By Jack Marshall • September 12, 2023

Quantifying paywall circumvention remains a challenge

By Jack Marshall • August 28, 2023

Click-to-cancel requirements introduced in France

By Jack Marshall • August 23, 2023

Click-to-cancel: Public comments on FTC proposal highlight subscription frustrations

By Jack Marshall • July 20, 2023

Job vacancies in subscription publishing

By Jack Marshall • July 1, 2023

Which marketing messages drive news subscriptions most effectively?

By Jack Marshall • June 23, 2023

Top publishers’ subscription landing pages

By Jack Marshall • June 22, 2023

FTC sues Amazon for ‘deceptive’ subscription sign-up and cancellation processes

By Jack Marshall • June 21, 2023

Promotional subscription prices nearly halved in the past year

By Jack Marshall • June 21, 2023