Articles
Pain Points, Communities and Monetizing Them
I’ve been spending a lot of time thinking about communities. I don’t mean where we live. I’m thinking about communities that form,…
Two Pages Publishers Should Consider Reworking
I want to spend some time getting really tactical. I believe that will help grow audience and get your newest visitors really…
What I See Happening In 2020
Happy New Year, operators! There is a real luxury in taking a couple weeks to recharge, refocus and prepare for a new…
Newsletters Are A Must For Pubs If
I spend a lot of time thinking about newsletters. Whether it’s my day job where I think about how they can engage…
Fortune Should Be Charging More and So Should You
This topic is an important one for me because it’s something I am currently working on here at A Media Operator. I’ll…
Everyone is Chasing the News Podcast Craze
Podcasts are so fetch. Although I believe our industry is smart enough not to do a huge “pivot to audio,” it seems…
Should There Be an Indie.vc For Media?
Thank you everyone for your notes following my piece earlier this week about going deep in a topic and raising money in…
Thinking About Depth Over Blind Growth
With media so beaten down, it appears that some investors are starting to look at it as a contrarian play. On Monday,…
Offering Perks to Increase Subscriptions
The quest to get users to sign up for a subscription has pushed some publishers to start offering additional perks in addition…
A Short Argument Against an Ad-Free Internet
There is no denying that advertising on the internet is a deeply flawed business. So many middlemen have popped up between the…
Keeping Users Engaged After The Conversion
One of the earliest stories I remember about sales is from my Dad. He knew a sales rep who always hit his…
Could the NYT One Day Be a Millennial AARP?
Axios published a story on Tuesday about how AARP is actually one of the largest media companies in the country. In the…
Looking at The New York Times’ Quarterly Results
One of the downsides of talking about media is so many companies are private, so we have to speculate a lot on…
Figuring Out Why to Go Paid
With every media company looking at reader revenue and trying to figure out how they can introduce a paywall, there’s never really…
Do We Really Need a Political News App?
Vanity Fair wrote a story on the launch of The Recount, the new video venture led by veteran journalists, John Heilemann and…
Your Newsroom Is Your Biggest Asset
Many replied to last Friday’s email about media entitlement. The feedback was, overall, quite positive. Everyone who replied wants to see media…
When Will Media Entitlement Go Away
Local media is struggling. It has been for a long time now. Once dependent on print, many local media companies never figured…
Does Verizon Want Out of Media?
When Verizon announced the sale of Tumblr, it was pretty obvious that the conglomerate was rethinking its strategy around media. Hans Vestberg,…